Cookie Policy


Last revised: 31.07.19

This Notice provides information on the use by M.A.I.O.R. srl of cookies and tracking pixels in relation to the interaction by users with this website and the receipt of our e-mails.
M.A.I.O.R. srl (hereinafter MAIOR), with registered office in Via S.Donato 512 - 55100 Lucca, e-mail: maior[@]maior.it, is the data controller of the personal data collected through the use of cookies and tracking pixels, to pursuant to Regulation 2016/679 (GDPR).
Any changes we make to our Cookie Policy will be published on this page.

Technical information on cookies and tracking pixels

Cookies are small text files that sites send to the user's terminal (computer, tablet, smartphone, etc.) where they are stored before being re-transmitted to the same sites at the next visit by the same user. Cookies are used for different purposes: computer authentication, session monitoring, storing information on specific configurations concerning users accessing the server, sending advertising messages aimed at the interests expressed by the user during navigation, etc. By visiting a site, the user can also receive and store on his terminal cookies that are sent from different websites or web servers ("third parties").
The tracking pixels, known in some cases also as "tracking codes", are a small portion of code that is released by some systems in order to trace data relating to the user and his session or data related to the opening of the e-mail, completely transparent to the user himself.
The tracking pixel can be released with different technologies, the most common are:

  • the 1 × 1 pixel-image;
  • the iframe;
  • javascript.

MAIOR uses the pixel-image which is a simple code that hides a practical and functional real-time information collection system. For example, it lets you know if an email we sent was opened, by whom and when.

Types of cookies

The law includes the following types of cookies (and some subtypes):

  • based on what they do:
    • "Technical cookies":
  • Session or navigation cookies;
  • Analytical cookies;
  • Functionality cookies;
    • "profiling cookies";
  • based on who is installing them:
    • "First party" cookies
    • "Third-party" cookies

In detail:

- Technical cookies

Technical cookies are those that provide the browser with some features that facilitate navigation. They are used exclusively to make a website fully functional or to collect anonymous and aggregate statistics
They are not used for other purposes and are normally installed directly by the website owner or manager.

There are 3 types of technical cookies:

1. Navigation or session cookies: they guarantee the normal navigation and use of the website; these are fundamental cookies in order to navigate the site using all its features, such as session maintenance and access to restricted areas. They are strictly necessary, as without them it would not be possible to provide the services requested. These cookies do not collect information to be used for commercial purposes.

2. Analytical cookies: similar to technical cookies if used directly by the site manager to collect information, in aggregate form, on the number of users and how they visit the site;

3. Functionality cookies: allow the user to navigate according to a set of selected criteria (for example, the language, the products selected for purchase) in order to improve the service rendered to the same
The website works best if technical cookies are enabled; it is however possible to decide not to allow the use of cookies on your computer by changing the settings of the browser used (see the following paragraph). It should be borne in mind, however, that if cookies are disabled, some site features may be disabled.

- Profiling cookies
Profiling cookies are those that allow you to create a personal profile of the user based on his behavior and are used in order to send messages in line with the preferences shown by the user while browsing
Another tool that acts as a profiling cookie is the "tracking pixel" that we mentioned at the beginning of this notice.

- Third-party cookies
Third-party cookies are those installed by visiting our site but using third-party computer systems. In this regard, MAIOR informs that it uses Google Analytics (technical and functional cookie).

Disabling and Deleting Cookies

The browser settings used by the user to navigate allow the cancellation and the possibility of avoiding the installation of cookies on the electronic device used. To find out how to manage cookies in the following browsers, click on the link indicated:

  • Google Chrome
  • Microsoft Internet Explorer
  • Apple Safari
  • Mozilla Firefox
  • Opera

Used cookies

MAIOR uses:

  • Technical cookies: browsing / session cookies, functional cookies
  • Own profiling cookies: tracking pixels
  • Third-party cookies: Google Analytics cookies

Times and methods of conservation

Your personal data acquired through the use of cookies and pixels are processed only for the time necessary to achieve the purposes described above or until you withdraw your consent to their treatment, unless we or any other third party has a prevailing interest to keep your personal data identifiable, or when there is a legal or regulatory obligation, or a judicial or administrative order, which prevents us from making them anonymous.

Rights of the interested Subject

Finally, we remind you that, pursuant to articles 15 to 21 of the Rules, you have the right to obtain confirmation of the existence or not of data concerning you, to obtain an indication of the origin, of the purposes and methods of the processing, updating, rectification, integration of data and the deletion of data.
You also have the right to lodge a complaint with a supervisory authority if you believe that the rights listed here have not been recognized.
To exercise these rights, please contact the Data Controller by writing to M.A.I.O.R. s.r.l., address Via S. Donato, 512 - 55100 LUCCA, by sending an e-mail to the address maior[@]maior.it, or by contacting us HERE.